Article Submission, LinkBuilding & Big Fishes Of SEO!
admin on January 11th, 2009
Search Engine Optimization is not just submitting to major search engines and looking for traffic to come. You have to get in top rankings in SERP’s (Search Engine Results Page) on the related keywords for your website. To get these top rankings, you need to build backlinks or in other terms you have to do link building.
Article submission is one of the most popular ways of website promotion and link building today. It is an excellent way to brand yourself and your website with very little, if any cost involved. Article submission is a great tactic and the rewards can be plentiful, it is is a key aspect in search engine optimization and neglecting this means voluntarily saying goodbye to untapped, traffic, opportunities and resources.
No doubt many of the today’s big fishes of SEO Industry termed Article submission as a no-no seo technique due to the efforts you have to make in building original and unique content then submitting it to online article publishers. But we all can see clearly that they did and still doing the same by writing guests articles on different blogs and websites. So isn’t this a little unfair to stop people doing what they are doing?
The SEO advantage in article submission is that the search engines give far more weightage to unique content and the links embedded in the content. Therefore article submission will have several positive effects on your website.
We all know that original content is what the web and the major search engines are screaming out for. An experienced SEO knows the power of original, unique content and therefore that is why they deliver it to the search engines by the truck full. That is why they can truly call themselves Search Engine Optimizers.
Getting the unique content distributed online so that your website and links can be seen by a greater audience is vital in Search Engine Optimization. The article itself will create content for the back link that is relevant to your website, as all of the top search engines love good content, article submission can be a very effective and much better way to improve the search engine ranking and link popularity of your website than just about any other method currently available.
You will get your article published all over the web when you submit it to article publishers or to those online article submission services that has a free content directory on their web site. For especially large or successful portals, you might even offer to produce unique content for their portals in exchange for the publicity, rather than simply offering articles you have previously run in your own portal. Your articles are then potentially published on thousands of article sites where webmasters or bloggers seeking free content pick up the articles and publish them on their blogs and niche sites.
In essence article submission is the only free way to promote your website on multiple desired keywords and produces real results almost immediately. Thankfully article submission is still a white-hat, ethical technique used by Search Engine optimizers to gain new one way links and help promote their website or specific link urls. Oh Yes! we can do it in an old fashioned black hat way, too 
