admin on January 28th, 2009
Blog comment publishing is highly effective marketing technique and not offered by many marketing companies. This method of marketing can be a very successful way to let the public know about your business, create back links to your website, and generate more traffic.
Blog comment publishing is a relatively new marketing concept. Blogs are one of the newest ways to communicate online and focuses on communication, networking, and the movement of ideas online. Blog comment publishing allows web users to post their comments directly to blogs so that readers will see them, and allows people to connect with others virtually and gives them a sense of ownership. Blogging is one of the most popular online activities today.
Having realized the potential of blog commenting as a marketing strategy, you will know which blogs are the best to post information about your website on and to let everyone know about your website. Because you cannot use word of mouth or business cards that only targets the local community you live in to advertise an online business, you need the power of a marketing strategy that reaches a global market. Blog comment publishing allows the entire world to know about your website and it will generate buzz in the appropriate communities. The amount of readers who frequent blogs is astounding and commenting on the right ones will help drive traffic to your site.
When you run a blog comment publishing marketing campaign for your clients, you post links inside of strategically placed blog comments back to your company website. This allows readers to click on the link in the comment they read and go directly to your site. These back links also provide credibility to search engines that use the amount of back links a site has to help rank the site. As many of the blog platforms today has implemented the No Follow tag(which itself is useless), you should comment on only do follow blogs which will build backlinks to your website.
You should also use blog comment publishing to create hype around your website which is a great way to drive traffic. They are able to create excitement about the products or services offered by your company through the comments they post. They focus on the things that make your website stand out from the rest and give readers a reason to visit your site. They make readers want to find out what your business is all about through carefully written and placed comments.
The purpose of blog comment publishing is to generate more amount of traffic to a website through back links. When a website uses blog comment publishing they will receive more traffic and a higher search engine ranking. The traffic you will receive through this service will also be targeted to your products having come from blogs that relate to your website.