As many of you guys have read somewhere or have been told by some SEO guru that you should build authority links(however nobody tell you from where to get that damn authority link). So lets talk bout what exactly is authority link or how can you classify a link as an authority link.
An authority link is a backlink from a site already trusted by Google in terms of trust rank or hub rank in topic sensitive page rank. Its a factor of Google Algorithm, in which once a web site is detected to be an authority, it will get more visibility in SERP’s on related or even non-relatd words. Read here the full documentation by Google regarding this.
Topic sensitive Rank By Google (PDF FILE)
Google consider these sites as an authority in there related niches or in general. And a link from these websites considered to be an authority link. For example Wikipedia is an authority site in Google’s eye. If you succeed to get a link from there, then this link of yours will be termed as an authority link for your website. What the advantage of authority links?
A huge boost in your ranking, increase in your own site trust level. What else you want honey!!
Now many of us think or assume that only a site with .edu or .gov tld can be an authority which is not correct by any mean. Take again t he example of Wikipedia. It don’t have any .edu .or .giv tld but still Google consider it as an authority. Yahoo.com .. a simple .com domain but Google gives sufficient importance to anything coming fromt his domain. (lets forget MSN for some time :P)
But gaining links from these sources can be a real pain in ass. Although you have read at many big players blog’s that ask by sending en email to some student and he will be happily place your link at his or her blog; but trust me here, its like 1 out of 100 person that will actually reply your email and that reply will be not so encouraging. For big name its easy to get links from these sources as people are fame addicted. Once they see that this person is popular in its industry, they gonna accept everything from him, never mind it will be truth or just some stupid personnel thought. And once they get an email from that person they will be in OMG condition fro several days…bragging bout there mail at there blog or website. So what to do to get links from trusted sources for a blog or websites which is somewhat new?
I will tell you one very simple way to get links from Wikipedia. And if that link won’t remain there then believe me some Wikipedia editor is just jealous of you. So what you have to do is simply make a list of all the manufacturer’s/authorities/sources/references/glossaries etc website in your niche. Lets say you have an auto related website. Make a list of all the auto manufacturers and categorize it regionally. Here is an example of that list
Asian Automobiles Manufacturers
(A little description goes here of two lines)
Once completed, you can submit its link on Wikipedia under the related article. Once it get stable there, that link will not only give you many backlinks but also more visitors and obviously , an increment in SERP’s ranking.
Try this list idea and you will be amazed with the results. Moreoever its not like some niche restricted, you can do it in any industry with different types of list.